BBC Ice Cream And Reebok Revisit The BB4600 On February 1st

With the help of Reebok, BBC Ice Cream has transitioned its somehow alluringly gaudy and playful design language well into the new decade, continuing their partnership with the return of staples such as the BB4600 as well as the BB4000 — a pack of highs and lows reupholstered with the illusion of luxury. The latter of the sort, which prefers a presentation only marginally more versatile, proffers imagery of diamonds and dollar signs to a base of brown smooth leathers. Its midsole and tread dress up in white and black, respectively, matching little to the rest of the presentation whose jewels gleam in vibrant blue and whose heel tabs brandish with a faded suede. These very same graphics then translate to a coat of white paint atop the 46000, departing even further with a vibrant red midsole wrap; laces, branded patches at the tongue, and the overlaid vector on the side seat with subtlety, preferring to let the glamours motifs and statement tones do the talking. Grab a detailed look at these right here and expect a release to hit very soon come February 1st.

Make sure to follow @kicksfinder for live tweets during the release date.

Where To Buy

• SSENSE Available
• Luisa Via Roma Available
• BSTN 12am CET/6pm ET

Where To Buy

• BSTN 12am CET/6pm ET