Jasmine Tang With the nationwide vaccine rollout slowly making people feel more comfortable about outdoor activities and gatherings, music festivals such as Lollapalooza have already announced their schedules, as well as COVID vaccine or negative test requirements for attendance. For those who are still iffy about these events, Nike is bringing the festival spirit onto an upcoming Nike Air Max Viva via a denim build and fun accents.
Uppers of this women’s exclusive consist of a light wash denim covering complemented by suede overlays on the toe and midfoot in a matching Light Armory Blue. Besides ditching the usual textile and suede combo, the pair also tones down the hiking aesthetic delivered by its durable, double tech-cord lacing system. For a festival feel, the set of laces that wraps around the model opts for an all-black look and adds blue, yellow, and red beads. The beads’ bright hues are repeated on the embroidered Swoosh and heart logos found on the tongue label and insole. To round out the design, a speckled, lifted foam heel in the shade Sail encases an Air unit to provide the all-day comfort necessary for a day at a festival.
Enjoy official images of the Air Max Viva below, which will arrive at Nike.com in the coming months with a price tag of $140.
In other Swoosh-related news, the Nike Vapormax 2021 is receiving an all-red look.
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