1035070

Nike’s Smiley Swoosh Returns On The Zoom Type “The Great Unity”

Nike’s Smiley Swoosh Returns On The Zoom Type “The Great Unity”

In recent years, Nike has been embracing inclusivity more than ever by taking stands in social issues and embracing athletes that embody diversity in sports. The Swoosh’s mission to unite people through sports is also demonstrated by their upcoming “The Great Unity” pack. By borrowing concepts from Chinese philosophy, Nike has crafted original symbols to represent their ideas, which can all be found on a new Nike Zoom Type.

While a Nike Zoom Type for the “The Great Unity” pack has already been unveiled, this addition ditches a pastel approach for navy suede uppers. This allows for the white graphics to be much more visible. Swirled Swooshes, hands passing torches, and globe-like icons cover the uppers and are essentially Nike’s take on imagery found in classical Chinese philosophy. Near the heel of the lateral side, two opposite-facing smiley Swooshes are printed, reminiscent of the yin-yang symbol. “SPORTS UNITES ALL. JUST DO IT” is printed right below to further express themes of unity. As with other models within this pack, this pair features iridescent materials on both the heel and the Air puck. The signature split-sole unit rounds out the look, in which the top layer opts for a speckled look while the bottom layer is left plain for a sleek finish.

Get a closer look at the Nike Zoom Type below, which will hit Nike.com in the coming months with a price tag of $160.

For more by the Swoosh, check out the gradient Swooshes on a new Nike Air Force 1.

Nike Air Zoom Type The Great Unity Dm5448 411 1

Nike Air Zoom Type The Great Unity Dm5448 411 4

Nike Air Zoom Type The Great Unity Dm5448 411 8

Nike Air Zoom Type The Great Unity Dm5448 411 3

Nike Air Zoom Type The Great Unity Dm5448 411 5

Nike Air Zoom Type The Great Unity Dm5448 411 7

Nike Air Zoom Type The Great Unity Dm5448 411 6

Latest News

Simplicity Succeds For The Nike SB Leo Baker "Navy/Gum"

We’ve made the claim before, but it really does feel like for hardcore fans of the label, the Nike SB roster is in a better...

by Matt Varga 5 hours
260

New Balance's Distressed 1906A Model Continues A Stellar Introduction In "Slate Grey"

Picking a favorite shoe is like picking a favorite child, but New Balance has tipped off their answer to that impossible question plenty in recent...

by Matt Varga 9 hours
386

Luka Doncic Sticks To The Homefront With The Jordan Luka 3 "Mavericks"

In an era where professional basketball is defining by player movement, often feeling like each successive season the league’s landscape gets shaken up more than...

by Matt Varga 11 hours
567