Russell Westbrook’s Jordan Why Not Zer0.5 Revealed In Collaboration With Honor The Gift

Combining Russell Westbrook’s heartfelt connection to his hometown with his penchant for avant-garde fashion is Honor The Gift, a street-fashion label established by the California native in 2016. Marked by graphic-heavy oversized pieces and comfortable essentials, Honor The Gift has established itself as one of the fastest-growing indie labels for good reason. Jordan Brand is recognizing its athlete’s off-the-court achievement with a collaboration with Russell’s next signature shoe – the Jordan Why Not Zer0.5.

This Zoom-cushioned basketball lifestyle shoe shares similar DNA to the Why Not Zer0 and One Take series, with a jagged midsole design and a distinct zig-zag shape on the medial. The upper features distinct overlays at the toe-box, heel, and lace collars, with a wide lace layout locked with exterior eyelets. The sponge interior is exposed at the ankle and tongue, establishing the ever-popular “unfinished” aesthetic that has been a common theme in Nike and Jordan’s lifestyle offerings.

The Why Not Zer0.5 goes heavy with logos as well; on the tongue is a rounded jewel featuring Westbrook’s logo rotated 90 degrees counter-clockwise, while HONOR THE GIFT is emblazoned on the heel clip above the flag-like symbol of the brand.

A release date is currently unknown, so stay tuned as we learn more about the Jordan Why Not Zer0.5 silhouette. A release is likely coming in early 2022.