Since 1983, the Reebok Classic has been a way of life. A champion of design and a darling in the retro footwear community, the Classic Leather has been a mainstay in street fashion in its most recognizable forms, but for its newly launched Life Is Classic Campaign, the brand is ready to explore the depths of the icon with the help of a number of creatives around the globe.
Through the summer season, Reebok will introduced new modernized takes on the Classic Leather, each featuring a subtle yet impactful touch on the decades-old classic. The “Make It Yours” Edition takes on the all-white approach with a minimalist approach; these will launch in April. Later on May 1st, Reebok will introduce the “SP” and “Modern” editions as well.
For now, you can keep it classic with the Classic Leather in White/Grey and White/Gum – both of which are available now on Reebok. Additionally, you can check out selects from Reebok’s “Life Is Classic” lookbook featuring TEMS, Lazarus Lynch, Lolo Zouaï, Ghetts, Tsunaina, and Maurice Harris.
