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Reebok Emboldens Its 80s Footwear In The “My Name Is” Collection

Reebok Emboldens Its 80s Footwear In The “My Name Is” Collection

As a number of brands clamor for the shortened attention span of the next generation and their appreciation for quickly digestible content, overtly styled, stimulated campaigns have become the norm. Taking jabs at the latter advertisements that run rife throughout the industry, Reebok is stripping away the fluff for a collection of footwear strictly highlighting just that, the shoes.

Inspired by the self-confidence exuded by Gen Z, each of the four 80s harkened silhouettes emblazon their model name atop the tongue tab in large block lettering. Collecting the Classic Leather, Club C 85, BB 4000 II and LT Court, each silhouette receives a duo of colorways for a total of eight options accompanied by a range of apparel pieces.

Fusing the visual aesthetic of the 80s with hues pulled from the 90s performance archives, a synonymous neutral base layer sets the stage of each proposition in white or cream. Accenting grey suede mudguards grace both of the activewear models with the LT Court receiving pulses of either teal or orange whereas the BB 4000 II enacts “Navy/Orange” and “Green/Purple” pairings. In a more simplified vein, the Club C 85 dips its clad blank silhouettes in green and blue highlights, anchoring the fuzzy nylon fabric filling the sock liner. Elsewhere, the Classic Leather finishes the collection in a return to the use of three shades with reds and blues anchoring the Off-White based offering while a bright blue cup sole illuminates the black/white effort.

Scheduled to release next Tuesday, April 4th, for a retail price ranging from $85-$100, in the meantime enjoy official images of the Reebok “My Name Is” collection below alongside our accompanying store list.

For more collaborative propositions, CLOT is rendering its final Nike Cortez team-up in the silhouette’s iconic “Red/White/Blue” colorway.

Reebok Classics My Name Is Collection 1
Reebok Classics My Name Is Collection 3
Reebok Classics My Name Is Collection 2
Reebok Lt Court Ie9386

WHERE TO BUY

Reebok LT Court "My Name Is"

SKU: IE9386
RETAIL PRICE: $100
RELEASE DATE: Apr 4, 2023

US 04/04/2023 Tuesday

Retailer Release type Status
Reebok US Standard Check Site

Reebok Lt Court Ie9385

WHERE TO BUY

Reebok LT Court "My Name Is"

SKU: IE9385
RETAIL PRICE: $100
RELEASE DATE: Apr 4, 2023

US 04/04/2023 Tuesday

Retailer Release type Status
Reebok US Standard Check Site

Reebok Club C Ie9388

WHERE TO BUY

Reebok Club C "My Name Is"

SKU: IE9388
RETAIL PRICE: $90
RELEASE DATE: Apr 4, 2023

US 04/04/2023 Tuesday

Retailer Release type Status
Reebok US Standard Check Site

Reebok Club C Ie9387

WHERE TO BUY

Reebok Club C "My Name Is"

SKU: IE9387
RETAIL PRICE: $90
RELEASE DATE: Apr 4, 2023

US 04/04/2023 Tuesday

Retailer Release type Status
Reebok US Standard Check Site

Reebok Classic Leather Ie9384

WHERE TO BUY

Reebok Classic Leather "My Name Is"

SKU: IE9384
RETAIL PRICE: $85
RELEASE DATE: Apr 4, 2023

US 04/04/2023 Tuesday

Retailer Release type Status
Reebok US Standard Check Site

Reebok Classic Leather Ie9383

WHERE TO BUY

Reebok Classic Leather "My Name Is"

SKU: IE9383
RETAIL PRICE: $85
RELEASE DATE: Apr 4, 2023

US 04/04/2023 Tuesday

Retailer Release type Status
Reebok US Standard Check Site

Reebok Bb4000 Ii Ie6833

WHERE TO BUY

Reebok BB 4000 II "My Name Is"

SKU: IE6833
RETAIL PRICE: $90
RELEASE DATE: Apr 4, 2023

US 04/04/2023 Tuesday

Retailer Release type Status
Reebok US Standard Check Site

Reebok Bb4000 Ii Ie6832

WHERE TO BUY

Reebok BB 4000 II "My Name Is"

SKU: IE6832
RETAIL PRICE: $90
RELEASE DATE: Apr 4, 2023

US 04/04/2023 Tuesday

Retailer Release type Status
Reebok US Standard Check Site

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