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The Nike Book 1 “Rattlesnake” Releases On May 11th

A fitting look for the Phoenix Suns star.

The Nike Book 1 “Rattlesnake” Releases On May 11th

Devin Booker’s Nike Book 1 signature shoe returns on May 11th in the “Rattlesnake” colorway. Nodding both to the natural wildlife of the Arizona desert and perhaps the Air Force 1 “Cocoa Snake”, this upcoming Book 1 release features a all-white leather upper matched with the exotic pattern on the Swoosh. Cosmic Clay orange accents appear on the tongue and heel.

WHERE TO BUY

Nike Book 1 "Rattlesnake"

SKU: FJ4249-101
RETAIL PRICE: $140
RELEASE DATE: May 11, 2024

US 05/11/2024 Saturday

Retailer Time Shipping Release type Status Reminder
Nike SNKRS US 10:00 North America Only Standard Coming Soon Google Cal ICAL
Sneaker Politics N/A North America Only Raffle Raffle Google Cal ICAL
DICK'S 10:00 North America Only Coming Soon Coming Soon Google Cal ICAL
Foot Locker 10:00 North America Only Coming Soon Coming Soon Google Cal ICAL
TAKOUT NY 10:00 North America Only Coming Soon Coming Soon Google Cal ICAL
Social Status N/A Ships worldwide EQL EQL Google Cal ICAL
APB N/A North America Only EQL EQL Google Cal ICAL
The Better Generation N/A North America Only Raffle Raffle Google Cal ICAL
Premiumgoods 15:00 Ships worldwide Standard Coming Soon Google Cal ICAL
All the Right 10:00 North America Only Standard Coming Soon Google Cal ICAL

Marketing initiatives surrounding Devin Booker’s first signature shoe picked up steam during NBA All-Star Weekend, the silhouette complementing the rollout of its debut “Mirage” colorway with a variety of brand activations and newly surfaced inline and PE designs. Now that the waters have been tested with two global releases, Nike and co. appear set to get more adventurous.

New images revealed by @bbb_ceo on Instagram showcase a “Rattlesnake” pair of Nike Book 1s, defined by a snakeskin Swoosh on an otherwise all-white leather and canvas base. Reptilian textures have been somewhat of a go-to for the Book 1 in its short-lived history, appearing notably on the “Clay Orange” pair that dropped at Art Basel 2023 in addition to a variety of PEs worn by Booker on-court. This design theme lends itself to two elements; the desert biome of Devin Booker’s Phoenix home, and the influence of Kobe Bryant, the “Black Mamba,” on Devin Booker’s rise to NBA stardom.

While no official details have been mentioned yet, early indications are that this newly surfaced “Rattlesnake” Book 1 will see a global release in the near future. In the meantime, enjoy a close-up look below.

For more Nike Basketball updates, see our first look at the all-new Nike KD 17.

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