Kiko Kostadinov’s ASICS NOVALIS GEL-Styrax Debuts Two Argyle Looks

Two of Kostadinov's favored tones return.

Matt Varga August 15, 2025

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Some brands need splashy collaborations to meet trends. All ASICS needs to do is tap Kiko Kostadinov on the shoulder. In a moment where we’ve seen every brand scramble to go form-radical, ushering mules, loafers, and slip-ons into athletic catalogs, the Bulgarian multi-hyphenate has been at the vanguard of experimental design the whole way. One of his wilder products, the ASICS Novalis GEL-Styrax, now issues its next wave following an initial three-pack.

A slip-on variation on Kostadinov’s GEL-Teremoa, the maximalist, throwback design language remains on this silhouette, best exemplified by the chunky, molded aesthetics of the sole unit that come to a head with the reflective GEL cage at the heel. The big development with this two-pack is the upper, swerving away from the linework that defined the initial three into a diamond print, shifting between the cooler side of the color wheel on one pair and an almost collegiate brown/orange on its counterpart. ASICS Novalis branding sits above the ASICS logo that engulfs the quarter for a final reminder of who’s responsible here.

The Kiko Kostadinov x ASICS NOVALIS GEL-Styrax will likely to touch down soon stateside, having just dropped in the EU. A $250 MSRP or equivalent is expected.

: Kiko Kostadinov ASICS Novalis GEL-Styrax asphaltgold

: Kiko Kostadinov ASICS Novalis GEL-Styrax asphaltgold

: Kiko Kostadinov ASICS Novalis GEL-Styrax asphaltgold

1 of 3

WHERE TO BUY

Mens Kiko Kostadinov x ASICS NOVALIS GEL-Styrax

SKU: 1203A771-021

RETAIL PRICE: $250

RELEASE DATE: Sep 25, 2025

US 09/25/2025 Thursday

Retailer	Release type	Status
ASICS	Standard	Check Site

Show All Releases

Get on the Where to Buy list

: Kiko Kostadinov ASICS Novalis GEL-Styrax asphaltgold

: Kiko Kostadinov ASICS Novalis GEL-Styrax asphaltgold

: Kiko Kostadinov ASICS Novalis GEL-Styrax asphaltgold

1 of 3

WHERE TO BUY

Mens Kiko Kostadinov x ASICS NOVALIS GEL-Styrax

SKU: 1203A771-020

RETAIL PRICE: $250

RELEASE DATE: Sep 25, 2025

US 09/25/2025 Thursday

Retailer	Release type	Status
ASICS	Standard	Check Site

Show All Releases

Get on the Where to Buy list

Written by

Matt Varga, Junior Editor

Matt Varga is an Editor at SneakerNews. Initially earning a degree in Video Arts and Technology, he got his start in video editing and writing in the music world — primarily on hip-hop and electronic. A long-standing interest in sneakers led him to switching over to footwear. An avid collector, his favorite sneaker of all time comes down to either the Air Jordan 1 “Black Toe” and Air Jordan 5 “Laney,” his first ever pick-ups. When he’s not writing, you can find Matt cooking, traveling, attending concerts and when weather permits, on the handball court.