The Air Jordan 40 Foregrounds “Heritage” With An Earthy Colorway

A fitting October drop.

Matt Varga October 2, 2025

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Air Jordan models past 30 have been inherent celebrations of the history of the numbered series. Towards the earlier end of that lineage, the odes have been incredibly obvious, as the Jordan 31’s resemblance to Mike’s first signature was undeniable and served as the central cue for the design team. In more recent pairs, the Jumpman has shifted into more indirect nods to its forebears, yet the history of the product line that revolutionized footwear and in many ways spawned the collecting scene that we now champion is still felt.

All of that comes to a head with the Air Jordan 40 “Heritage,” an aptly titled edition of the pinnacle Jordan model that’s warranted relatively warm responses to date. Though the “Medium Olive” tones and orange flares down the tongue connect well to A-list kicks like the “Undefeated” Jordan 4 or perhaps Travis Scott shoes, the real development here is the canvas foundation of the upper. With the debut pair utilizing leather and some later follow-ups leaning toward suede, this showcases the potential versatility of the Jumpman’s latest.

The Air Jordan 40 “Heritage” is expected to release on October 16th, retailing for $205 in adult sizing. Catch official images included below and watch our Jordan Release Dates page for more updates on this shoe and all the Jumpman has in store.

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WHERE TO BUY

Mens Air Jordan 40

SKU: HQ2077-200

RETAIL PRICE: $205

RELEASE DATE: Oct 16, 2025

US 10/16/2025 Thursday

Retailer	Release type	Status
Nikestore	Standard	Check Site
Foot Locker	Standard	Check Site

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Written by

Matt Varga, Junior Editor

Matt Varga is an Editor at SneakerNews. Initially earning a degree in Video Arts and Technology, he got his start in video editing and writing in the music world — primarily on hip-hop and electronic. A long-standing interest in sneakers led him to switching over to footwear. An avid collector, his favorite sneaker of all time comes down to either the Air Jordan 1 “Black Toe” and Air Jordan 5 “Laney,” his first ever pick-ups. When he’s not writing, you can find Matt cooking, traveling, attending concerts and when weather permits, on the handball court.