While panel shows and sports radio hours across the country may argue the exact qualifications for “face of the league” status, a benchmark that’s beyond debate is taking part in the league’s biggest regular season showcase. Playing on the NBA’s Christmas slate has long been an indicator of individual or team-wide star power, a sign that the association and its broadcast partners can bank on you to pull viewers away from the Yule Log and toward the hardwood.
For those building the case that it’s Wemby’s world and we’re just living in it, the French phenom and his Spurs landing that coveted timeslot is just the latest in a long list of bright signs. Whether he’ll make his return from injury by the time the holiday rolls around may be a different story, but either way, Nike already has some on-court swag prepped for the moment. The Nike GT Hustle 3 has emerged as the center’s signature-before-a-signature, a silhouette he’s exclusively worn since the 2024 Summer Olympics.
Stamping this festive edition as Victor’s is his alien logo, here embedded in red/green within a snowy jewel logo before those wintery tones splay out throughout the shoe. Though that snow globe aspect has been seen throughout Nike’s Christmas 2025 capsule, the big man model sets itself apart with an uneven wrap-around strip of white, echoing the sleety streets of a white Christmas.
Like its catalog counterparts, the Victor Wembanyama x Nike GT Hustle 3 “Christmas” is expected to release toward the end of December. Be ready for a slight premium on the sneaker’s usual $200 retail price upon arrival.








