Andrew Rizzo Reebok and Billionaire Boys Club are expanding on their longstanding partnership with the duo’s first-ever collaboration on the Club C 85, one of Reebok’s most iconic silhouettes, here getting a co-signed touch-up following the recent return of the Icecream.
The inspiration ties back to Billionaire Boys Club’s main brand kit with an out-of-this-world theme drawn from lunar imagery, a la the BBC astronaut. The upper is cut from grey ostrich leather, an animal texture that in this case evokes the moon’s many mountains and craters. Billionaire Boys Club branding is debossed on the lateral side in chrome, joined by more co-branding on the tongue and insoles and a translucent outsole.
Unlike previous Reebok collabs that almost relied on a loud aesthetic (like the beeper-covered Question Lows or their many Zig Kinetica projects from a half-decade ago), the Club C 85 almost demands a cleaner aesthetic to match the understated charm of the model.
The Billionaire Boys Club x Reebok Club C 85 will be available via a staggered drop schedule; it’ll be available first on September 18th via BBC Ice Cream channels, then September 25th on Reebok.com and global retailers. Retail is set at $150. See detailed images below if you’re considering copping a pair.
WHERE TO BUY
Mens BBC Ice Cream x Reebok Club C
US 09/25/2026 Friday
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| Retailer | Release type | Status |
|---|---|---|
| BBC | Standard | Check Site |
US 09/18/2026 Friday
| Retailer | Release type | Status |
|---|---|---|
| BBC | Standard | Check Site |
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