Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Where To Buy The DJ Khaled x Air Jordan 5 “Sail”
Whether or not you’re selected to stay in DJ Khaled’s Airbnb, you can enjoy one of his Air Jordan 5 collaborations come Cyber Monday. Clad...
adidas And Kawasaki Continue Partnership With The ZX22
Before BOOST and 4D cushioning solutions, adidas introduced Torsion stability via its ZX line in the mid-1980s. Recently, the German sportswear behemoth tapped the Japanese...
Sotheby’s Celebrates Nike’s 50th Anniversary With Massive Auction
Phil Knight and Bill Bowerman founded Nike in 1972. Over the last 50 years, the Oregon-based running shoe specialist has become the biggest sportswear brand...
DJ Khaled’s Iconic Sneaker Closet Is Now On Airbnb
Disc Jockey. Record executive. Anthem producer. Franchisee. Entrepreneur. DJ Khaled has held all of these titles over the last 30 years, and will soon add...
Raheem Sterling Assists Stone Island In Unveiling Its New Balance 574, Furon V7, And Kit Collaboration
The FIFA World Cup Qatar 2022™ is just three days away. As players continue to find their form through training sessions and exhibition matches, some...
Kith x New Balance 993 And 2002R “Pistachio” Releases On November 23rd
Ronnie Fieg has been working. In addition to unveiling some of his first endeavors as Creative Director for the New York Knicks, the Queens-native has...
Drake Unveils Next Nike x NOCTA Cardinal Stock Collection, Drops Hot Step Air Terra “Champagne” And “Purple”
Aubrey “Drake” Graham has been in the news as of late over his collaborative album with 21 Savage, Her Loss. On the sneaker side of...
Stüssy x Nike Air Penny 2 Releasing In “Green Flash/Black”
Fresh off the release of its Holiday ’22 collection, Stüssy has just unveiled another style of its ongoing Nike Air Penny 2 collaboration via official...
The Joker Gets His Own Reebok Club C
Over the years, the Reebok Club C has dominated sneaker rotations everywhere in some of its simplest color combinations and design arrangements. The last handful...