Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
BAIT And Astro Boy Bring Glow-In-The-Dark Blueprints To The Reebok Instapump Fury + Club C Stomper
The Reebok Instapump Fury and Club C Stomper have carved out die-hard audiences of their own over the last few decades. Recently, the Japan-headquartered BAIT...
BAIT Japan To Bring Back Their Reebok “East West” Pack
About three years ago, BAIT linked up with Reebok to present three “East West” takes on the footwear brand’s classics — the Ex-O-Fit, the Workout...
BAIT Teams Up With Pixar’s Toy Story And Reebok To Celebrate The Iconic Woody And Buzz Duo
Leave it to BAIT to bridge the gap between sneakers and toys in the right way. Their next collaboration pairs up two icons born in...
BAIT To Release Exclusive Package For Tom & Jerry x Reebok Collaboration
Announced last December, Reebok and Warner Brothers will be dropping an extensive footwear and apparel collection commemorating Tom & Jerry. But ahead of next week’s...
BAIT Brings Coastal Flair To All-Star With The Reebok “East West” Pack
BAIT and Reebok Classics are focusing on white leather training shoes once again with the East West Pack, an indirect celebration of All-Star Weekend in...
Stranger Things And BAIT To Exclusively Release Alternate “Vintage” Edition Of Reebok Collaboration
Most of you have probably binge-watched all nine Season 2 episodes of Stranger Things, but there’s still something to look forward to if you’re a...
Stranger Things And BAIT To Release Ghostbusters Inspired Reebok Shoe To Celebrate Season 2 Premiere
All eyes will be glued to TV sets, handheld phones, and other streaming devices as season 2 of Netflix’s Stranger Things will officially be available...
BAIT, Reebok, And The LA Kings Celebrate The NHL All-Star Game With The Ventilator Supreme
BAIT has teamed up with the LA Kings just in time for the NHL’s All-Star Weekend to celebrate its Los Angeles arrival with an exclusive...
BAIT x Reebok Question Mid “Ice Cold”
BAIT is teaming up with Reebok to commemorate Allen Iverson’s induction to The Naismith Memorial Basketball Hall of Fame this year with a brand new...