Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Opening Ceremony Delivers The Bondi 5 In Two Tonal Colorways
Opening Ceremony, with many collaborations already under its belt, is slowly beginning to expand its repertoire of brands beyond their almost seasonal run of Vans....
END Applies A Multi-Colored Neon Palette To The New Balance 860v2
New Balance has relished in this ongoing phase of fashionistas and dad-shoe enthusiasts being enchanted by technical runners with larger-than-normal dimensions. The Boston-based brand has...
Where To Buy The Nike Air Fear Of God 1 “Oatmeal”
In today’s popular fashion scene, it seems everything Jerry Lorenzo touches turns to gold and the same can largely be said for his debut Nike...
Pusha T Has Two adidas Ozweegos Dropping In November
Despite renewing his Three Stripes contract around half a year ago, Pusha T has yet to fully make use of his time with only a...
Sneakersnstuff Continues 20th Anniversary Soiree With LA-Inspired Capsule With adidas Consortium
During their 20 year run (and counting) in business, Peter Janssen and Erik Fagerlind brought their Stockholm-based Sneakersnstuff boutique beyond their borders, crossing the ocean...
The adidas Aloha Super Pays Homage To Mark Gonzales’ Iconic Wallenberg Ollie
As important now as he was in his prime, Mark Gonzales continues to make a lasting impression on this generation as he will on the...
Pyer Moss’ Reebok Trail Fury Set For A Release This Weekend
The closest thing to a mad science experiment in footwear, Pyer Moss and their on-going Reebok collaborations have gone from crazy to crazier with each...
Nike Sportswear’s “Pop The Street” Collection Releasing At atmos NYC Booth During ComplexCon
Almost always taking part in wherever a convention might be, atmos and their NYC outpost are set to make quite a big splash at ComplexCon...
UNDERCOVER’s Nike Air Max 720 Collaboration Releases On November 30th
Previewed all the way back in January during Paris Fashion Week, this Air Max 720 colored up by Japanese imprint UNDERCOVER is finally set for...