Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
CLOT Debuts The adidas Superstar Breathe
Edison Chen’s CLOT cutting ties with Nike Inc. and forming a new partnership with adidas was easily one of the biggest headlines of last year,...
Lionel Messi Is Dropping Another adidas Samba On October 10th
Ever since Lionel Messi made waves by taking his talents to Inter Miami last year, adidas’ lineup of Messi-stamped terrace classics has grown exponentially. Fittingly,...
Ronnie Fieg’s Clarks x adidas BW Army Is Only For Top KITH Spenders
KITH’s first batch of tier-exclusive loyalty program shoe releases is complete with the Clarks x adidas BW Army, available only to those who have reached...
adidas Is Linking Soccer Clubs With Local Skateshops For Two-Sport Collaboration
adidas has long brought their partnership with the MLS to footwear, highlighted this year by a spate of Messi / Inter Miami product and a...
Bad Bunny’s adidas Gazelle Indoor Returns On September 21st
If you swung a missed trying to cop the Bad Bunny adidas Gazelle Indoor back in April, you’re in luck. The Puerto Rican multidisciplinary and...
Hello Kitty Celebrates Its 50th Anniversary On The adidas Gazelle Indoor
2024 marks Hello Kitty’s 50th anniversary, and Sanrio has predictably pulled out all the stops to shine a light on everyone’s favorite cat-inspired character. On...
Hit Your Local Run Club With The Upcoming KITH x adidas adiZero Collaboration
In typical Ronnie Fieg fashion, the NYC mens clothing guru just revealed an upcoming KITH x adidas collaboration on his Instagram story. It’s not a...
Song For The Mute x adidas adiStar Cushion Releases September 19th
Australian menswear brand Song For The Mute and adidas first collaborated in 2022 and have re-convened several times since, forming a strong foundation for future...
The adidas SNS GT II “Berlin” Is Inspired By Underground Music
Swedish retailer Sneakersnstuff is celebrating its 25th anniversary and linking up with adidas for commemorative sneaker projects along the way. Back in May, the Stockholm-based...