Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Sean Wotherspoon Reveals A Close-Up Look At His Upcoming ASICS GEL-Lyte III
After the whirlwind that was his Air Max 1/97 — which made it to the upper echelon of our best of the decade list —...
Sean Wotherspoon’s Upcoming ASICS GEL-Lyte III Is A Three-Way Collaboration With atmos
Upon its reveal only a few weeks ago, Sean Wotherspoon‘s corduroy-covered ASICS GEL-Lyte III rose up the charts of top stories — and with good...
Sean Wotherspoon Has A Corduroy-Covered ASICS Collaboration In The Works
Owed the title of one of the best Air Max collaborations in recent memory, Sean Wotherspoon and his vintage/consignment empire have gone to do big...
Ronnie Fieg’s ASICS GEL-Lyte III “Super Blue” To Release On KITH Monday Program
Amongst the wide range of collaborative projects that renowned streetwear label KITH has undertaken during the brand’s existence, their partnership with ASICS definitely stands out...
Japan’s emmi Has Another ASICS GEL-Lyte III Collaboration Coming
Not too dissimilar to their New Balance collaboration released only one month ago, Japan’s emmi is making a return to sneaker collaborations though now with...
Ronnie Fieg And ASICS Celebrate Decade Long Partnership With GEL-Lyte III “Super Blue”
Ronnie Fieg’s acute eye for color-blocking was enough to create a legend out of the GEL-Lyte III in the States. Already a wonder in Europe...
Sneaker Freaker x ASICS GEL-Lyte III “Tiger Snake” Is Coming Soon
ASICS and Sneaker Freaker have a collaborative partnership that reaches all the way back to 2010, and now they’ve joined forces yet again for a...