Collaboration

Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.

On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.

In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.

Collaboration

UNDEFEATED’s Exclusive Nike Air Max 90 “Pacific Blue” Releases Tomorrow

Tomorrow marks the celebration of Nike’s Air Max Day, and alongside the debut of the Air Max 2090, Air Max 90 “Duck Camo”, and others,...

By Elliot Santiago March 25, 2020
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Official Release Info For The Undefeated x Nike Air Max 90

After teaming up with Nike last year on the Air Max 90 to slap on their famous tally mark logo to the heels of several...

By Elliot Santiago March 10, 2020
23537

Undefeated Recrafts The Nike Air Max 90 For 2020

Teased only yesterday, Undefeated‘s latest round of Air Max 90s have both quickly and surprisingly boiled to the surface, going from mere rumors to quick...

By Michael Le March 7, 2020
40831

UNDEFEATED Has Another Nike Air Max 90 In The Works

Considering the expansive stockpile of Air Max 90s UNDEFEATED dropped last year, you would assume they would be all too over the silhouette, though with...

By Michael Le March 6, 2020
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UNKNWN Celebrates Super Bowl LIV In Miami With Nike Air Max 90 “305”

In celebration of Super Bowl 54 in Miami, UNKNWN has unveiled a super-exclusive Air Max 90 collaboration with Nike, created just for friends and family....

By Sneaker News February 2, 2020
7278

XBOX, EA Sports, And Nike Celebrate Super Bowl LIV With Limited Edition Air Max 90 Set

EA Sports and Nike’s longstanding partnership adds another chapter with the collaborative release of an Air Max 90. Inspired by the official EA Sports logo...

By Sneaker News January 30, 2020
14311

The DQM x Nike Air Max 90 “Bacon” Is Rumored To Return Holiday 2020

Nike’s continuing strategy of bringing back historic Air Max collaborations in the month of March seems to be continuing in 2020. Based on sneaker info...

By Sneaker News January 2, 2020
25783

Official Images Of The UNDEFEATED x Nike Air Max 90 “White/Opti Yellow”

Teased in full only last week, UNDEFEATED‘s flirtations with Nike’s Air Max 90 has wrought many a colorway, some even exclusive to the now legendary...

By Michael Le December 19, 2019
6157

UNDEFEATED’s Nike Air Max 90 Collaboration Is Inspired By Supercross Jackets

It may be difficult to pinpoint the exact birthdate of sneaker culture as we know it today, but we can certainly recognize the milestone moments...

By Sneaker News December 12, 2019
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