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New Balance 2010

The New Balance 2010 is a new lifestyle that debuted May 2025 – a fresh spin on the chunky, fashion-forward aesthetic that’s defined popular cuts like the ubiquitous New Balance 9060. Its layered upper draws from New Balance’s revered 99X series, with most known colorways balancing between leather, mesh, and suede. Originally unveiled in early 2025, the model officially makes its debut on May 7th in a “Vintage Khaki” colorway.

Looking ahead, New Balance has already hinted at major plans for the 2010. A Rich Paul collaboration appears to be on the way, and another style was recently spotted in a KITH lookbook, suggesting even more high-profile drops are lined up. The model is also expected to play a key role in New Balance’s annual Gray Day lineup, scheduled for May 22nd, 2025.

Priced at $160, the New Balance 2010 fits into the same bracket as recent NB mainstays like the 9060 and 1906R, making it a strong contender in the brand’s growing lifestyle catalog.

Keep scrolling for all our latest coverage, including release info and first looks at emerging New Balance 2010 colorways.

New Balance 2010

The New Balance 2010 Sets Off In “Firecracker” Red And Patent Leather

It’s clear that the New Balance 2010 has a ton of fans internally. Perhaps most prominently, Action Bronson looked to the 99x-inspired shoe as he...

By Matt Varga September 19, 2026
1253

The New Balance 2010 Continues Its Patent Leather Push In “Pink Eraser”

It’s not often that we see sneaker models reduce their standard MSRP after debuting, but the New Balance 2010 is one such case, now sitting...

By Andrew Rizzo September 19, 2026
959

The New Balance 2010 Polishes Up Black And Green Patent Leather

When the New Balance 2010 first came to light, could anyone have predicted it becoming arguably one of the most populous products from the American...

By Matt Varga September 7, 2026
395

The New Balance 2010 Tests Cordura Fabric For Fall/Winter

Get ready for brands across the industry to start weaving the phrase “transitional weather” into their campaigns, and as a result, your social media feeds....

By Sneaker News September 6, 2026
940

GORE-TEX Uppers Shelter A Punchy New Balance 2010 “Neon Green”

The New Balance 2010 is entering its second stretch through autumn and winter with an all-new material composition, the 99X-inspired model here surfacing with waterproof...

By Andrew Rizzo September 4, 2026
2662

“Heron Blue” Suede Coats The New Balance 2010

The 99X series-inspired New Balance 2010 remains a fixture of the Boston brand’s revamped lifestyle lineup, continuing to tee up new colorways as we prepare...

By Andrew Rizzo August 23, 2026
1578

The New Balance 2010 Gears Up For Autumn With A New Canvas Build

We may go to bat for the overall quality of New Balance’s Made in USA series, including the heralded 99x series, but when push comes...

By Matt Varga August 22, 2026
711

DTLR Goes Stealth Mode With The New Balance 2010 “Carbon”

It’s only natural that one of the DMV’s premier sneaker chains also has one of the strongest runs of New Balance retailer exclusives. DTLR has...

By Andrew Rizzo August 4, 2026
1735

The New Balance 2010 Freshens Up With Blue Accents

The New Balance 2010 has shot up to pole position in the Boston brand’s lifestyle catalog, continuing to tee up a steady stream of new...

By Andrew Rizzo August 1, 2026
717