New Balance 2010

The New Balance 2010 is a new lifestyle model set to debut May 2025, offering a fresh spin on the chunky, fashion-forward aesthetic that’s defined popular cuts like the ubiquitous New Balance 9060. Its layered upper draws from New Balance’s revered 99X series, with most known colorways balancing between leather, mesh, and suede. Originally unveiled in early 2025, the model officially makes its debut on May 7th in a “Vintage Khaki” colorway.

Looking ahead, New Balance has already hinted at major plans for the 2010. A Rich Paul collaboration appears to be on the way, and another style was recently spotted in a KITH lookbook, suggesting even more high-profile drops are lined up. The model is also expected to play a key role in New Balance’s annual Gray Day lineup, scheduled for May 22nd, 2025.

Priced at $160, the New Balance 2010 fits into the same bracket as recent NB mainstays like the 9060 and 1906R, making it a strong contender in the brand’s growing lifestyle catalog.

Keep scrolling for all our latest coverage, including release info and first looks at emerging New Balance 2010 colorways.

New Balance 2010

New Balance 2010 Spring 2026 Preview

Despite emerging as part of a wave of new New Balance lifestyle models and featuring a familiar design language not unlike the brand’s 99X series,...

By Andrew Rizzo December 16, 2025
6146

The New Balance 2010 Unveils A Weather-Ready Ripstop Build

We’re still early on into the New Balance 2010 story, something underlined by the fact that in some ways, the Boston brand is still rolling...

By Matt Varga December 11, 2025
1176

The New Balance 2010 Swirls Up A “Tornado” Colorway

Finding a way into the “sneaker of the year” conversation is pretty much the best brands can hope for when it comes to new lifestyle...

By Andrew Rizzo December 11, 2025
2603

Rich Paul Speaks On Being “Unbothered” Via The New Balance ABZORB 2010

Rich Paul is a brand unto himself. While the Ohio native may have become a household name for NBA fans in his role as LeBron...

By Matt Varga December 10, 2025
2288

Joe Freshgoods To Release New Balance 2010 “Hand-Me-Downs” And “Bag Lady” At NYC Rec Center Pop-Up

Updated November 14th, 2025 Joe Freshgoods will be dropping both pairs at the NYC Rec Center pop-up located on 293 Grand St. in the LES/Chinatown...

By Matt Varga November 14, 2025
18832

Official Retailer Images Of The Joe Freshgoods x New Balance 2010

The Joe Freshgoods x New Balance 2010 is a prime example of why it’s important to be cautious with early leaks. The Chicago native’s latest...

By Andrew Rizzo November 7, 2025
5189

The New Balance 2010 Stays Strong In “Black Ice”

With cooler weather continuing to roll in, the New Balance 2010 has been in its black sneaker bag with several versatile yet quietly intriguing styles...

By Andrew Rizzo October 30, 2025
6804

The New Balance 2010 Digs Into “Dark Olivine”

Nearly half a year into its journey, we feel comfortable saying the New Balance 2010 fits right in. Steeped and coated in the fan-favorite 99x...

By Matt Varga October 23, 2025
1071

Washed Leather And Suede Wrap An All-Black New Balance 2010

If you stay loyal to all-black footwear, Holiday 2025 is the season for you. Not only are the beloved “Black Cat” 4s returning in November...

By Andrew Rizzo October 22, 2025
1855