“Sport inspires hope.”
It’s ironic that the brand that needs no advertising has one of the most engaging marketing campaigns in history. Made up of clippings of classic Nike advertisements, Nike introduces the Nike Better World advertisement, completely recycled and dedicated to serving thing athlete and making a better world through sport. There is something about the swoosh that ekes out the extra ounce of push in all of us, and it’s no surprise that the world’s greatest athletes are represented by Nike. The Nike Better World initiative has done its part to move mountains for the better of our generation, with Nike Considered Design, Trash Talk, the N7 Collection, Lace Up Save Lives, and Livestrong all playing major roles in this forward movement. Check out this great video (and props to the editor!) after the jump and let us know which classic Nike ad is your personal favorite.
http://www.youtube.com/watch?v=dqx4-d_4g1U