Air Jordan Fly Wade – Officially Unveiled

April 5, 2011 BY

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Dwyane Wade is ready to start his own legacy within Jordan Brand. Sneaker News recently gave you a firsthand look at the official unveiling of the Air Jordan Fly Wade, Dwyane Wade’s first signature shoe with Jordan Brand. The super-lightweight Fly Wade, weighing in at only 13 ounces, complements Wade’s high-octane style of play and should provide him with the utmost in comfort and stability once the Miami Heat enter the elevated level of competition in the postseason. Designed by Jordan Brand Creative Director Mark Smith and Senior Footwear Designer Tom Luedecke, the Air Jordan Fly Wade was engineered to Wade’s exact standards, and the fact that it developed into the lightest basketball shoe ever created by Jordan Brand is no coincidence. Continue reading for a list of technical specifications of the all-new Air Jordan Fly Wade, and watch out for these to hit retail on Thursday, May 5th, and on Nike iD on May 29th.

Technology Features:

• Combination of lightweight synthetic leather and engineered textile on the upper provide lightweight support and stability for peak performance on the court
• Perforations on the quarter panel enhance ventilation and breathability
• Laminate TPU and no-sew construction provides lightweight support and durability
• Internal 3/4 bootie construction for comfort
• Asymmetrical Collar cut lower on the lateral side and higher on the medial side to allow for optimal support and range of motion in the ankle
• Strategically placed notches along the eyestays allow flexibility and lock down the foot for a better fit

• External TPU midfoot shank plate provides torsional rigidity for quick cuts on the court
• Full length Phylon midsole provides lightweight cushioning and a comfortable ride
• Nike Zoom unit in the forefoot for lightweight and responsive cushioning
• Max Air unit in the heel for maximum impact protection

• Elephant crackle pattern on the outsole provides excellent multidirectional traction on the court
• Vertical flex grooves on the forefoot allows the foot to flex from side to side when making quick cuts
• Rotational traction pattern on the medial forefoot for easy pivoting and multidirectional movement
• Solid rubber outsole provides traction for a variety of surfaces

Design Elements
• Classic Jordan elephant crackle pattern on the outsole
• New Jordan DWade logo on the tongue
• Solid rubber outsole for a unique look

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Filed under: Air Jordan Dwyane Wade Nike iD Upcoming Sneakers

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