September 21, 2012 BY John Kim
Tomorrow, the U.S. market will welcome with open arms the tenth signature shoe for LeBron James. This milestone in signature shoe history has been met only one other time by an individual named Michael Jordan, so for Nike and LeBron James, the X is a marker of much more than ten years of partnership, but one of history-making. The ‘Fireberry’ seen here is in fact infused with Nike+ technology, allowing athletes to measure a wide variety of performance output data, but let’s be real here – the color alone is enough of a sales pitch. Cop the Nike LeBron X+ ‘Fireberry’ at select Nike locations tomorrow if you’ve already locked up your Twitter RSVP with NikeTown locations.
Nike LeBron X+