Keds Announces Partnership with Taylor Swift

October 11, 2012 BY

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Yo, Taylor Swift we’re happy for you, and we’re gonna let you finish, but the Air Yeezy was one of the best artist/sneaker collaborations of all time – of all time! Is this the young Miss Swift’s way of firing back at Kanye West, inking her own sneaker deal with retro staple Keds? She’s a name that might not stir up as much interest in the sneaker head community but it’s certainly a smart move for both parties if folks are willing to cop her footwear at the same rate they do her albums. What’s more, the collaboration comes as a cool follow up the Reebok x Alicia Keys deal with sneaker labels finally giving a little more love to the ladies. Click through with us to check out the first sneaker in the multi-year partnership between Keds and Taylor Swift, a limited version of the iconic Champion dropping October 22nd, and let us know what you think in the comments.



via PR Newswire

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