February 14, 2014 BY Brendan Dunne
2011’s release of the Nike Mag will go down as one of the key moments in the brand’s 21st Century history. However, with the shoes dropping a full four years before the “actual” release date in 2015 (as alluded to in Back To The Future II), the sneakers were missing the key component that made them a relic of days yet passed – the ability to self-lace. The video that introduced the Mag, which featured Nike designer Tinker Hatfield as a Nike retail employee, mentioned that power-lacing won’t be available until 2015, and in today’s session at the Jordan Flight Lab, Tinker confirmed that next year, the self-lacing Mags will indeed release. In addition to Tinker’s verbal confirmation, Nike recently re-upped the patent on this technology. Stay tuned for more updates on this big-time release and let us know what you think about Nike coming through with this major promise.
Filed under: Upcoming Sneakers