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Michael Jordan Expected To Testify In Court Today Against Now-Defunct Grocery Store

Michael Jordan Expected To Testify In Court Today Against Now-Defunct Grocery Store

Michael Jordan Lawsuit Dominicks

After an illustrious career as a basketball player and a marketable pitch-man for Nike, Michael Jordan has ascended to the undisputed position of being the most valuable professional athlete of all-time. The six-time NBA champion has a net worth of over a billion dollars, and it appears that the number will receive a bit of a bump after the jury in MJ’s case against Dominick’s Finer Foods decides just how much the now-defunct store owes Jordan for using his likeness without permission for marketing promotions in 2009. Michael Jordan is expected to testify in court today to make his case against the store, which can potentially owe him up to $10 million, a figure that industry experts say is the fair market value of Jordan’s image in advertising. Stay tuned for the outcome of this lawsuit and see the ad that caused this legal battle below.

Source: oregonlive/cnbc
Dominicks Michael Jordan Ad

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