Sneaker News Nice Kicks has joined forces with sportswear giant adidas to open up a brand new retail store Downtown LA on February 10th. As this is a joint venture between shop and brand, expect to see some unique upcoming projects and unparalleled experiences among some strong adidas releases. They’ll also be launching a 4-day chase on Wednesday February 7th with a chance to win some epic prizes.
With NBA All Star Weekend fast approaching, expect adidas to pull out all stops to make sure fans of the brand celebrate the store opening in style on February 10th and moving into the hoops festivities the following weekend.
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