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Jordan Brand Relaunches Instagram Account

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Near the end of the January, the @jumpman23 Instagram account was completely empty. All of their previous photos were either archived or deleted and no updates followed. Today, on the 30th Anniversary of Michael Jordan’s epic slam in the 1988 Dunk Contest, @jumpman23 is active for the first time in weeks with a slideshow that highlights some of Michael’s inspirational and irreverent quotes over the years. This serves as a much-needed aesthetic refresh with an emphasized focus on the #JUMPMAN hashtag. See their new post below and stay tuned for more to come as we near All-Star Weekend.

#JUMPMAN

A post shared by Jordan (@jumpman23) on

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