It’s been 30 long years since Nike first unveiled their now iconic “Just Do It” campaign/phrase, and to celebrate the iconic slogan’s third decade, they’re dropping bold, heavily logo’d Air Max 1s that pay homage to the legendary tagline. After images of a white pair emerged earlier this month, images of an orange colorway which will be available in women’s sizes have also been unveiled. Constructed of a bright and bold orange leather upper sitting on top of a crisp, classic white midsole with black detailing, the shoe’s upper is adorned with embroidered black “Just Do It” hits. The shoe’s loud look lends itself well to the scattered, DIY aesthetic that was made so popular by Nike’s Makers Studio experiences and 90/10 pack earlier this year. There’s no official release date just yet but these should be dropping this fall. In the meantime, just do it: stay locked right here for updates on all things Air Max 1.
The Nike Air Max 1 “Just Do It” Is Releasing In Orange This Fall
Ross Dwyer
January 8th, 2019 (updated)
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