Jovani Hernandez To the uniformed, the Bephie’s Beauty Supply x Air Jordan 7 “We vs. I” collaboration may seem entirely random, but it makes more sense when considering that the shop’s founder, Beth Gibbs, is wife to UNION LOS ANGELES‘ frontman, Chris Gibbs.
At quick glance, the joint-effort departs from what’s traditionally been seen on Michael Jordan’s seventh signature model, but commemorates Tinker Hatfield’s original design in the process. Released in 1992, the 30-year-old creation drew inspiration from the Nike Air Huarache, a model Hatfield designed a year prior. Bephie’s collaboration doubles down on this aspect of the NBA title-winning shoe, adding an ankle clip atop the standard pull tab at the spine. Neoprene booties are accompanied by a trail-inspired mesh that gives the Jordan 7 added height. A mix of “Sanddrift” and “Turf Orange” hues take over the “We vs. I” retro, which explores the shop owner’s own personal interests and experiences as well as her Caribbean roots. Much of the accompanying apparel also touches on several of the same design cues as the sneakers, creating cohesion between clothes and footwear.
Enjoy campaign imagery of the pair ahead, courtesy of UNION TOKYO, and find the shoes arriving via Bephie’s Beauty Supply website on August 25th.
For more from under the NIKE, Inc. umbrella, check out the latest Air Max releases.
UPDATE August 23rd, 2022:
UNION LOS ANGELES has unveiled a second colorway of the Bephie’s Beauty Supply x Air Jordan 7. The alternate retro favors shades of green and blue.
WHERE TO BUY
Womens Bephies Beauty Supply x Air Jordan 7 SP
US 08/25/2022 Thursday
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| Retailer | Release type | Status |
|---|---|---|
| A Ma Maniere | Raffle | Check Site |
Europe 08/25/2022 Thursday
| Retailer | Release type | Status |
|---|---|---|
| END. | Raffle | Check Site |
| Foot District | Standard | Check Site |
| Naked | Standard | Check Site |
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