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The ASICS GEL-LYTE III Receives A Cotton Candy Reminiscent Makeover

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Designed by Shigeyuki Mitsui, the ASICS GEL-LYTE III remains one of the Japanese footwear brand’s most iconic offerings. Collaborated on by some of the biggest designers and boutiques — think: Ronnie Fieg, St. Alfred, END. Clothing, etc. — the silhouette led the pack during the runner craze years ago. Now, quite a bit later, the split-tonged icon is seeing another push, landing in inline styles the likes of this colorful, cotton candy reminiscent pair.

Perfect for the sweet-toothed sneakerhead, the ASICS GEL-LYTE III “Cotton Candy/Bubble Gum” more than lives up to its namesake, conjuring to mind images of the very confections from which it draws inspiration. Pinks highlight the shoe’s tiger stripe, toe box, and mid-panel, simultaneously complementing the blues, purples, and greens that further brighten the colorway via suede, mesh, and many an accompanying fixture.

Enjoy an official look a this GEL-LYTE III ahead. Sizes are sure to be made available soon via ASICS.com as well as select retailers.

In other news, the MADE in UK New Balance 576 is returning in honor of its 35th Anniversary.

Where to Buy

Make sure to follow @kicksfinder for live tweets during the release date.

ASICS GEL-Lyte III
Release Date: 2023
Color: Cotton Candy/Bubblegum
Mens: $130 Style Code: 1201A832-701

North America2023