Reebok Continues The Pump TZ Run With The OG “Neon Cherry”

Sneaker News March 31, 2023

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The sneaker industry is no stranger to playing into nostalgia, with brands often revisiting many of their most iconic releases. Reebok, too, is constantly tapping into their archive, recently ushering in the revival of the Pump Twilight Zone.

After bringing the silhouette back in “White/Black/Silver” earlier this year, Reebok is ready to remaster yet another one of the Pump Twilight Zone’s OG colors: the “Neon Cherry.” Aside from its use of the Pump Omni Zone II’s sole unit, the colorway features a spec close to that of the original, with the titular red applied across the outline of the lateral “Reebok” branding, the Pump itself, and the trims all across the shoe. White leathers are used throughout the foundation — matching the midsole and laces adjacent — while black detailing rounds out the pair by way of several different accents. The only difference from the OG? The Pump TZ utilizes the outsole of the Omni Zone II rather than the original.

Enjoy a closer look at the 2023 iteration of the Reebok Pump TZ “Neon Cherry” ahead. These are slated to hit Reebok.com and select retailers on April 14th for a retail price of $170 USD.

Speaking of nostalgia, the newly-revealed Air Max 1 ’86 Indigo Haze also features the big bubble.