The Nike Air Max Plus Glows In It’s Own “All Day” Look

The spring-ready pair is set for a general release in the near future.

Matt Varga February 1, 2024

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Nike is rolling out the Air Max Plus in the rosiest of shades, adorning the Air Max Plus in a delicate black & pink colorway.

Crucially, this black/pink pair continues a design principle seen on some of the most recognizable Air Max Pluses, with the slight gradient from a deeper pink to rose on the upper evoking similar concepts seen on the “Sunset,” “Tiger” or “Hyper Blue.” With the bulk of the shoe dominated by jet black on the side flaring and carbon fiber, an additional bit of pop comes from the yellow accents on the sole & the “tuned air” branding on the heel cup.

For those plugged into recent Nike announcements, there’s also a key bit of brand synergy at play with this release. In preparation for Air Max Week, photos were unveiled of the newest member of the family: the Air Max Dn. Of the two initial colorways of that model, there’s a striking resemblance between the pair at hand and the “All Night” DN.

While as always the Swoosh will have more surprises in store for their annual celebration, this black & pink Air Max Plus serves as a worthy precursor before the full festivities. Arriving with a sticker price of $175, no release date has been set, but you can expect these at stores near you in the coming weeks.

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WHERE TO BUY

Nike Air Max Plus

SKU: HF3837-600

RETAIL PRICE: $175

RELEASE DATE: 2025

US 2025

Retailer	Release type	Status
Nikestore US	Standard	Check Site

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Written by

Matt Varga, Junior Editor

Matt Varga is an Editor at SneakerNews. Initially earning a degree in Video Arts and Technology, he got his start in video editing and writing in the music world — primarily on hip-hop and electronic. A long-standing interest in sneakers led him to switching over to footwear. An avid collector, his favorite sneaker of all time comes down to either the Air Jordan 1 “Black Toe” and Air Jordan 5 “Laney,” his first ever pick-ups. When he’s not writing, you can find Matt cooking, traveling, attending concerts and when weather permits, on the handball court.