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adidas Unveils Footwear For 2024 Paris Olympics

Set to release to the public and grace Olympians' feet in Paris.

adidas Unveils Footwear For 2024 Paris Olympics

The public may not be thinking of the Olympics just yet, but sneaker brands are already in full swing with what they’ll be showcasing in Paris. adidas is the latest to get in on the action, unveiling their full product range that’ll grace the pitch, the track, the boxing ring and everything in between in just a few months’ time.

While traditional black & white remains the overriding palette for each of these shoes, the true thematic tie appears on their midsoles. The tones of pink, red and orange are representative of a fiery motif, intended to represent the burning passion that each international athlete will tap into as they vie to bring home the gold. Though obviously track and field are well represented in this collection with versions of the adidas adizero and adidas Takumi, some sports not traditionally associated with the Three Stripes also make the grade.

The adidas adipower will be sported by Field Hockey players, the adidas Box Hog will be worn by boxers, and the adidas Superstar ADV is retooled for skaters, the sport making its second ever Olympics appearance in Paris. Also new for this year’s games, the styles and technology you see featured here will be adorned by both Olympians and Paralympians.

A release date hasn’t been set just yet, but adidas has confirmed that everything included in their 2024 Paris Olympics collection will get a public release via adidas.com. Keep an eye on this page as new information emerges. For now, you can find detailed images of each model included ahead.

Staying with the Three Stripes, the adidas N BAPE reunites the frequent collaborators on a new silhouette.

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