Sporty And Rich Stretches Onto The adidas AW250

A return to the brand's favored collaborative silo.

Matt Varga August 29th, 2025 (updated)

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Updated August 29th, 2025: Originally reported in this piece as an adidas Samba, Sporty and Rich actually took to the AW250, an archival offshoot of the indoor icon. This collaborative pair remains available via adidas CONFIRMED in select sizing, retailing for $140. Check below for direct pick-up links.

WHERE TO BUY

Mens Sporty & Rich x adidas AS250

SKU: JQ1353

RETAIL PRICE: $140

RELEASE DATE: Aug 25, 2025

US 08/25/2025 Monday

Retailer	Release type	Status
adidas US	Standard	Check Site

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Almost in the way that Nike looks to A Ma Maniere or New Balance looks to Aime Leon Dore, adidas’ work with Sporty and Rich typically revolves around outfitting staple or rising models with the brand’s refined design language. Similarly to those aforementioned relationship, the product also comes fast and furious out of their shared catalog; just in 2025, we’ve seen the NYC imprint take over the adidas Blanc, adizero adios, Handball Spezial, and adistar Cushion. As the canon only grows, where better to utilize the Sporty and Rich touch than a true icon, the adidas Samba.

Utilizing trademark green and the refined navy that’s made repeat appearances in the Sporty and Rich backlog, the label essentially brings contrast coloring onto the well-established “default” look of the Samba. To that end, we see a flat white foundation and off-white trim on the suede toe cap and leather liner, matched with the timeless gum sole underfoot. Then for the special edition touches, a two-tone deployment of the ribbon branding on the quarter, where the “Sporty and Rich” mark replaces the usual adidas text. At the risk of belaboring the point, it’s not a total reinvention of the silhouette, but one that carries the overall refinement that the partners have championed every step of the way.

Concrete release information for the Sporty and Rich adidas Samba hasn’t surfaced just yet, but generally expect a debut sometime in the coming weeks. Catch official images embedded below, and while you wait, keep an eye on our Sneaker Release Dates page for any launch updates as we receive them.

Written by

Matt Varga, Junior Editor

Matt Varga is an Editor at SneakerNews. Initially earning a degree in Video Arts and Technology, he got his start in video editing and writing in the music world — primarily on hip-hop and electronic. A long-standing interest in sneakers led him to switching over to footwear. An avid collector, his favorite sneaker of all time comes down to either the Air Jordan 1 “Black Toe” and Air Jordan 5 “Laney,” his first ever pick-ups. When he’s not writing, you can find Matt cooking, traveling, attending concerts and when weather permits, on the handball court.