Kiko Kostadinov’s ASICS NOVALIS GEL-Styrax Debuts Two Argyle Looks

Two of Kostadinov's favored tones return.

Matt Varga August 15, 2025

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Some brands need splashy collaborations to meet trends. All ASICS needs to do is tap Kiko Kostadinov on the shoulder. In a moment where we’ve seen every brand scramble to go form-radical, ushering mules, loafers, and slip-ons into athletic catalogs, the Bulgarian multi-hyphenate has been at the vanguard of experimental design the whole way. One of his wilder products, the ASICS Novalis GEL-Styrax, now issues its next wave following an initial three-pack.

A slip-on variation on Kostadinov’s GEL-Teremoa, the maximalist, throwback design language remains on this silhouette, best exemplified by the chunky, molded aesthetics of the sole unit that come to a head with the reflective GEL cage at the heel. The big development with this two-pack is the upper, swerving away from the linework that defined the initial three into a diamond print, shifting between the cooler side of the color wheel on one pair and an almost collegiate brown/orange on its counterpart. ASICS Novalis branding sits above the ASICS logo that engulfs the quarter for a final reminder of who’s responsible here.

The Kiko Kostadinov x ASICS NOVALIS GEL-Styrax will likely to touch down soon stateside, having just dropped in the EU. A $250 MSRP or equivalent is expected.

: Kiko Kostadinov ASICS Novalis GEL-Styrax asphaltgold

: Kiko Kostadinov ASICS Novalis GEL-Styrax asphaltgold

: Kiko Kostadinov ASICS Novalis GEL-Styrax asphaltgold

1 of 3

WHERE TO BUY

Mens Kiko Kostadinov x ASICS NOVALIS GEL-Styrax

SKU: 1203A771-021

RETAIL PRICE: $250

RELEASE DATE: Sep 25, 2025

US 09/25/2025 Thursday

Retailer	Release type	Status
ASICS	Standard	Check Site

Show All Releases

Get on the Where to Buy list

: Kiko Kostadinov ASICS Novalis GEL-Styrax asphaltgold

: Kiko Kostadinov ASICS Novalis GEL-Styrax asphaltgold

: Kiko Kostadinov ASICS Novalis GEL-Styrax asphaltgold

1 of 3

WHERE TO BUY

Mens Kiko Kostadinov x ASICS NOVALIS GEL-Styrax

SKU: 1203A771-020

RETAIL PRICE: $250

RELEASE DATE: Sep 25, 2025

US 09/25/2025 Thursday

Retailer	Release type	Status
ASICS	Standard	Check Site

Show All Releases

Get on the Where to Buy list

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Written by

Matt Varga, Junior Editor

Matt Varga is an Editor at SneakerNews. Initially earning a degree in Video Arts and Technology, he got his start in video editing and writing in the music world — primarily on hip-hop and electronic. A long-standing interest in sneakers led him to switching over to footwear. An avid collector, his favorite sneaker of all time comes down to either the Air Jordan 1 “Black Toe” and Air Jordan 5 “Laney,” his first ever pick-ups. When he’s not writing, you can find Matt cooking, traveling, attending concerts and when weather permits, on the handball court.