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First Look At The adidas Megaride AG “Aurora Coffee”

The AG adventure begins.

First Look At The adidas Megaride AG “Aurora Coffee”

Talk about starting off with a bang. Though those tapped into Fashion Week frenzies had already become familiar with the adidas Megaride AG via Willy Chavarria’s previews in 2025, the story began in earnest via the designer’s two-piece just days before publishing. Coating the springy model in contrasting interstellar looks, the multi-hyphenate kicking off the Megaride AG journey is evidently just a sign of things to come.

Indeed, the mainline journey is now beginning in a rapid turnaround, as our first look at a somber tonal “Dark Burgundy” comes to light. Again, those who caught our coverage of Chavarria’s coatings will recognize that the hardware top notes remain; molded, ameoba-like Megaride units present a maximalist platform, while the trappings of throwback tech runners pave the way up top. Pinning that against lifestyle-ready monochrome might give an indication of the aesthetics adidas will chase as the kicks become a widely accessible proposition.

To that end, the adidas Megaride AG “Burgundy” is expected to touch down in the Summer ‘26 window, placing it sometime between April and June. Though retail pricing for “GR” editions is currently unknown, expect a sticker price equal to or less than Willy’s pairs, which clocked in at $205.

WHERE TO BUY

Mens adidas Megaride AG

SKU: KH7123
RETAIL PRICE: $200
RELEASE DATE: 2026

US 2026

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