Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry, and for our purposes, huge headlines every time.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of that as well, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Joe Freshgoods New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
De’Aaron Fox And Brittney Griner Impart Their Passion For Music With The Nike Air Force 1
Once hellbent on presenting city exclusive themes, Nike and Foot Locker have teamed up more than a few times in the past, proffering a range...
The Nike Air Fear of God 1 “Triple Black” Releases Tomorrow
The last time Jerry Lorenzo teamed up with the Swoosh, the two parties aimed to tell a deeper story involving the inspiration of Hall of...
STUDIO SEVEN, mita, And New Balance Ring In Summer With A Pastel-Accented 850
A close friend to NIGO along with the veritable who’s who of Japanese streetwear, EXILE’s Naoto has manned his own label STUDIO SEVEN since 2015,...
Carhartt WIP And Converse Are Bringing Back Their Chuck 70
Converse has been spending much of their time working on their footwear partnerships lately as they’ve recently introduced newer projects with the likes of Tyler,...
adidas And 3M Continue Partnership With Another Reflective Nite Jogger
Amid delays of its next lifestyle footwear collaboration with Tyler “Ninja” Blevins, adidas is partnering with 3M on a Nite Jogger duo. Relaunched April 2019...
Kiko Kostadinov Continues To Fuse ASICS Classics With The Women’s GEL-Aurania
Operated by the Fanning twins, Kiko Kostadinov’s womenswear component has come into its own with equally forward thinking designs, each piece a marvel in both...
All-Over Print Logos Outfit The CDG PLAY x Converse Chuck Taylor All Stars
After refreshing this season with a few colorful, pastel-accented staples, CDG PLAY and Converse are dialing things back for an achromatic, graphic-heavy approach. Both the...
Tyler, The Creator Enlists Spencer McMullen For The Latest Converse Artist Series Chuck 70
From the humbling days at Starbucks to the roaring crowds of Camp Flog Gnaw, Tyler, The Creator has built an incredible career from the ground...
Reebok Celebrates Alien Day With Final U.S.C.M. Bug Stomper Collaboration
With the celebrations of Alien Day just around the corner, Reebok and Alien gear up to release the fourth and final installment of their footwear...