Jovani Hernandez Recently announced as having had seven out of The Top 10 Best-Selling Sneakers of 2019 (U.S.), Nike Inc. dominated February’s first week of headlines. Jordan Brand surprised sneaker fans everywhere as its history-making Air Jordan 1 collaboration with J Balvin was unveiled during Super Bowl LIV. While the full-extent of the partnership is still unknown, the Colombian-born, global pop-star joins an impressive cast of collaborators, which had five of its members unveil capsules at the Nike Forum 2020 slated to drop throughout the Tokyo Olympics. Spanning footwear and apparel, collections from sacai, OFF-WHITE, Matthew M Williams, AMBUSH, and UNDERCOVER primarily build upon products already in Nike’s arsenal, but also include new models like the Rubber Dunk and Zoom MMW 4 from two of Kanye West’s previous colleagues. Though not pictured alongside Drake, Tom Sachs, and Travis Scott in the group-photo taken at NYC-held showcase currently circulating social media, Jerry Lorenzo is scheduled to add a triple-black version to his Air Fear Of God 1 roster on Valentine’s Day. The news came as a pleasant surprise given that the model’s “String” – or “Cream Toes” – colorways was supposed to end the months-old Nike x FOG dry-spell at the end of February. Over on the Three Stripes side of things, adidas Yeezy maintained relatively quiet with (arguably) most ‘Ye-related chatter pertaining to his remarks on jacuzzis to Architectural Digest. adidas Originals, however, revealed an appetizer to its forthcoming collaboration with Run D.M.C. via two laceless pairs of the Superstar, which turns 50 this year. Furthermore, the German-brand remixed its Ultra BOOST‘s original black and purple colorway to commemorate the marquee runner’s 5th Anniversary. And on the topic of five year milestones, the elusive New Balance 1300JP is returning later this month, sticking to its every-five-years release cycle started in 1985. For all that and much more, check out our top seventeen headlines from February 1st to February 7th here ahead.
Off-White And Nike Unveil The Rubber Dunk
Complete with design cues from the P-6000.
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Nike Turns Scraps Into Sneakers With “Space Hippie” Collection
Part of the Swoosh’s “Move To Zero” initiative.
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Nike Unveils Its Tokyo Olympics 2020 Collection
With a focus on “Sustainability” and “Measurable Improvements.”
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The Nike 2020 Forum Promises Capsules From sacai, AMBUSH, And More
Team Swoosh looks promising.
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Matthew M Williams Debuts Nike Zoom MMW 4
Mixing forefoot Air Zoom and Brutalism.
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J Balvin Makes History With His Own Air Jordan 1
The shoe that made Super Bowl LIV that much more exciting.
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Anthony Davis Debuts Nike Kobe 5 Protro “Kay Yow”
The first since the Black Mamba’s untimely passing.
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2019’s List Of Best-Selling Sneakers Is Topped By Nike
Checks > Stripes
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adidas’ 2020 NBA All-Star Collection Features Old And New Classics
The D Rose 1 “Simeon” returns alongside other hoops-ready models.
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The Nike Air Fear Of God 1 “String” Releases On February 28th
Currently confirmed by European retailers.
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The Nike Air Fear Of God 1 Goes Triple-Black
A luxe look just in time for Valentine’s Day
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Exclusive “305” Nike Air Max 90s Drop At LeBron James’ UNKNWN
Limited to 54 pairs.
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The Air Jordan 4 And Air Jordan 5 Appear With Golf Spikes
Teased by Pat Perez.
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adidas Honors Run DMC With Laceless Superstars
A piece of history.
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The New Balance 1300JP Returns This Month
A model that only releases every five years.
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Official Images of Nike and Jordan’s “New Beginnings” Pack
Releasing on February 12th, 2020.
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The Air Jordan 34 Gets The Fragment Treatment
Hiroshi Fujiwara strikes again.
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adidas Celebrates 5th Anniversary Of The Ultra BOOST With A Black And Purple Remix
Yes, it’s been five years already.
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