July 11, 2010 BY John Kim
The World Cup craze brings out the best of the rabid fans, those die-hard countrymen who are completely decked in their nation’s gear from head to toe. As we approach the World Cup Final, Nike has made available a one-of-a-kind customization process, one in which you can “iD” classic Nike apparel into pieces of national pride using a number of personalization options such as laser technology and vintage team patches. The AW77 Hoody, GS Polo, N98 Track Jacket, and NSW T-shirt will be the canvases for the country of your choice, like the U.S., Brasil, and of course Spain and the Netherlands. If you’ve still got some national pride left in you, head over to 255 Elizabeth in lower Manhattan to get your gear right.
Nike iD Studio
255 Elizabeth St.
New York, NY 10012
Tues-Fri: 11AM-7PM, Sat-Sun: 12pm-7pm