February 25, 2011 BY Aaron Hope
Some of the very best New Balance running releases feature the Union Jack and ‘Made in England’ embroidery on their tongues. These joints are crafted in NB’s legendary Flimby, UK factory, a plant we’ve seen celebrated in replica form and now you can get an up-close and personal look at the amazing craftsmanship that goes down there. Andreas Tibblin directed this new video that starts from space, zooming in via satellite camera to zero in on the factory in northwest England’s Cumbria county, where you’ll see exactly how they make suede and mesh so dang delicious. Click through to watch the video and let us know which is your favorite ‘Made in England’ New Balance so far.
Tags: Made in England