June 8, 2012 BY Aaron Hope
To have survived in a market that has driven so many competitors out of business is both a testament to PickYourShoes business and a hint that they’ll continue to be out in front for a good while. PYS has recently gotten more involved with collaborations, their Reebok Pump Smartphone Pack manifesting a theme we’re somewhat surprised was still on the table in 2012. But after ten years of raking in online sales and building a brand, PYS will celebrate its first decade with a couple of OG Fila designs. The PYS x Fila Original Fitness and F-13 Mid remind us that it’s been more like two decades since the Italian brand made a big splash with Grant Hill during Michael Jordan’s first retirement. The latest Fila throwback is straight outta the 1980s but in a ‘Back to the Future’ kinda way thanks to the website logo on their left heels, and you’ll find them available now directly from PYS.