June 18, 2012 BY John Kim
Nike will bring the game of basketball on a next-level plane as it is poised to introduce Nike+ Basketball on June 29th. First previewed in February as part of a major Nike+ showcase, Nike+ Basketball offers an interactive experience that connects body with gadget, connecting the digitally-enabled Nike Lunar Hyperdunk Sport with mobile devices to capture all your explosive movements. Nike+ Basketball also allows you to compare stats with your fellow ballers, which should either give you bragging rights or the perfect motivation to step your game up. Nike+ Basketball, the Nike Lunar Hyperdunk 2012 Sport, and the #GameOnWorld campaign is set for a worldwide launch on June 29th, so check out these new videos of Nike+ Basketball and stay tuned for more updates on Nike’s latest advancements in sports technology!