Kevin Durant has re-signed with Nike, so we won’t get to find out just how much he could have helped push forward Under Armour as a basketball sneaker powerhouse. Now that the dust has settled a little bit, Under Armour CEO Kevin Plank has sat down with Bloomberg to discuss the deal that never happened. Obviously UA would have loved to have Durant in their stable of athletes, but Plank remains optimistic with “We’re a young, hungry, aggressive brand that has a lot of runway in front of us. And frankly we’re just getting started.” Continue reading to hear what else Under Armour CEO Kevin Plank has to say on the deal and tell us in the comments what you think.
Under Armour CEO Kevin Plank Speaks Out After Kevin Durant’s Nike Deal
Brendan Dunne
September 4th, 2014 (updated)
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