Concepts have broke the mold with their latest collaboration creation, which links them up with an unlikely partner in Brooks. That brand’s recently introduced retro range is already the subject of some themed colorways thanks to the Boston shop, who whipped up the Concepts x Brooks Running “Merlot”. The connection here is that Brooks calls Washington state home, and that state just happens to be one of the largest produces of Merlot grapes and wine in the US. The shoes have a transformative feel that transitions from the navy to the blue color of the grape to the final Merlot shade of the beverage in question. See more photos on them below and watch for the Brooks Chariot “Merlot” to release at Concepts on Saturday, September 13th in-store at 9AM and online at 10AM EST.
Concepts x Brooks Chariot “Merlot”
Release Date: 09/13/14