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Nike Unveils HTM Option On NIKEiD

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NIKEiD is about a different kind of exclusivity in that while whatever design one makes for himself is truly unique and close to a “one of one” as one could get, the option to purchase it is nearly infinite. HTM of course is all about that “limited” mystique, but in an unprecedented move, Nike just released the Air Max 1, Air Max 95, and Flyknit Air Max with special edition HTM options. Granted, none of the three silhouettes exist as HTM collaborations and each respective model pertains to one of the three designers, so it looks like there is no opportunity to re-create a classic. Head to NIKEiD to make your own and share your designs on social media with hashtag #SneakerNews.

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