Zack Schlemmer 
It was definitely an interesting week in the sneaker industry. The biggest news story of the week was, of course, the unveil of Lonzo Ball’s first Big Baller Brand signature shoe, which has become the most controversial sneaker of the year. Why? We’ll get into that below. Elsewhere, we got a first look at the Nike KD 10, we learned that there will be ten OFF-WHITE sneakers releasing with Nike, and the next adidas Consortium Sneaker Exchange collaboration was revealed. All these big stories and more can be found below, helping you catch up on another eventful week in the sneaker world.
Lonzo Ball’s Signature Shoe Is Unveiled
As if Lavar Ball wasn’t already controversial enough, he went an dropped a signature shoe for his son Lonzo that’s basically a rip-off combining the Kobe 10 upper with the sole of the Crazylight Boost—complete with fake Boost texture—for $495.
First Look At The Nike KD 10
This week we get a first look at the the Nike KD 10, which is surprisingly similar to the KD 9 Elite. Maybe too similar?
adidas NMD R1 Primeknit “Datamosh” Pack Releasing Next Week
Sneakersnstuff is set to launch an exclusive new look for the NMD R1 in a two-colorway “Datamosh” pack later this month.
OFF-WHITE Releasing 10 Nike/Jordan Collaborations This Summer
We’ve seen previews of the Air Jordan 1 and Air Jordan 3, but this week we learned that those will be just the tip of the iceberg for the upcoming OFF-WHITE collaboration with Nike and Jordan Brand.
“Premium Essentials” Returns To The Air Jordan 1
The Air Jordan 1 will be dropping soon in another essential look in all-black with just a touch of red for a stylish and versatile sneaker option any day of the week.
Nike Air Foamposite Pro “Island Green” Releasing This Summer
The Air Foamposite Pro gets a brand new colorway this summer in a tropical blue shade with metallic silver Swooshes. Get your first look here.
WISH and Sneakerboy Set To Release Next adidas Consortium Sneaker Exchange
The next cross-continental collaboration for the adidas Consortium Sneaker Exchange pairs Atlanta’s WISH with Australia’s Sneaker Boy for the Pure Boost and ClimaCool in glow in the dark colorways inspired by jellyfish.
NikeLab ACG 07 KMTR Set For Debut Soon
NikeLab introduces a new ACG model this summer, and it’s pretty awesome.
Air Jordan 11 Low “Heiress” Releasing This Month
The girl’s Air Jordan 11 Low is ready to cool down summer with an icy “Frost White” colorway with a crackled texture replacing the patent leather.
Under Armour Curry 4 Revealed
OK, so the photos certainly aren’t perfect, but you can get a first look at the Under Armour Curry 4 on Steph’s feet in practice. Do you like what you see so far?
