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Pharrell and adidas Originals Unveil The Holi Festival “Powder Dye” Pack

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One of the major aspects part of Pharrell’s upcoming “Holi Festival” collection is the “Powder Dye” aesthetic. Serving as a tribute to the festival attendees that paint their bodies head-to-toe, throwing brightly hued powders in the air, each iteration is truly one-of-a-kind. Even the black NMD Hu comes with a powder dyed inside collar that sets each particular pair apart from the rest. Three adidas NMD Hu offerings, a Tennis Hu, and a Stan Smith make up the “Powder Dye” pack that perfectly encapsulates what Pharrell is trying to express with this “Holi” collection. Grab a quick look at all five selections below and set your sights on a global March 16th release. However, if you will be in India during the festivities, pairs will be available on March 2nd adidas Originals locations and adidas.com.

If you cannot wait, pairs of the “Chalk Coral” NMD are currently available at Stadium Goods.



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