Collaboration
Since the earliest days of sneaker collecting, collaborations have been a surefire way to attract attention to upcoming releases. Be it with individual artists, designers or retailers, collabs have been and will remain one of the biggest drivers in the industry.
On tap for 2024, Travis Scott takes the biggest step in his relationship with Jordan Brand yet with the Jordan Jumpman Jack. JB has plenty on the docket outside of Houston, with pairs like the Nina Chanel Abney Jordan 3 and J Balvin Jordan 3 already attracting plenty of attention. The Aime Leon Dore New Balance 1000 highlights a stacked category outside of the Swoosh, with brands like ASICS, and adidas releasing new collaborative efforts on a very consistent basis as well.
In the articles below, you’ll find the latest on what sneaker brands are uniting with what outside collaborators.
Collaboration
Sean Wotherspoon Reveals A Close-Up Look At His Upcoming ASICS GEL-Lyte III
After the whirlwind that was his Air Max 1/97 — which made it to the upper echelon of our best of the decade list —...
BILLY’S TOKYO Celebrates 5th Anniversary With ASICS GEL-Kayano 5 “Jupiter”
Adding to its ever-growing list of impressive lifestyle footwear collaborations, BILLY’S TOKYO celebrates its fifth anniversary with an ASICS GEL-Kayano 5 inspired by the planet...
GmbH Continues Burgeoning ASICS Partnership With The GEL-Nandi
Following the success of their GEL-Kayano 5 collection earlier this year, Gmbh and ASICS are have certainly sparked up some conversation as a continued partnership...
Sean Wotherspoon’s Upcoming ASICS GEL-Lyte III Is A Three-Way Collaboration With atmos
Upon its reveal only a few weeks ago, Sean Wotherspoon‘s corduroy-covered ASICS GEL-Lyte III rose up the charts of top stories — and with good...
Japanese Architect Kengo Kuma Brings Bamboo Weaving To The ASICS METARIDE AMU
Fusing his own design philosophy with that of footwear institution ASICS, Japanese architect Kengo Kuma has crafted what he considers to be his smallest building...
Transformers Gives Robotic Upgrades To The ASICS GEL-Lyte V
Shortly after partnering with Capcom’s very own Rockman (aka Megaman), ASICS looks to continue their joint projects in the animation space by now turning their...
Kicks Lab And ASICS Deliver The GEL-Lyte V “Kogane”
Though losing Kiko Kostadinov in AW2020, ASICS’ repertoire of collaborators is still quite strong and growing stronger, tapping Japanese legends as well as high-end imprints...
Kiko Kostadinov’s ASICS GEL Korika To Release In Four Colorways
Kiko Kostadinov, while lying more on the obscure side of popular fashion, has refused to slow down one bit in terms of his collaborations. Bringing...
Sean Wotherspoon Has A Corduroy-Covered ASICS Collaboration In The Works
Owed the title of one of the best Air Max collaborations in recent memory, Sean Wotherspoon and his vintage/consignment empire have gone to do big...