CONCEPTS Celebrates Frieda Rapoport, The “Kiwi Queen,” With The New Balance 992 “Low Hanging Fruit”

feature image

Thanks in part to New Balance, CONCEPTS is able to tell more obscure stories, ones whose heroes are often unsung. Their latest collaborative offering, the 992 “Low Hanging Fruit,” is a continuation of this theme, its colorway a kiwi-infused celebration of Frieda Rapoport.

Commonly known as the “Kiwi Queen,” Rapoport was the first woman in the U.S. to own and operate her own produce company. In the 1960s, she made a name for herself supplying items that were unusual at the time, including brown mushrooms, sunchokes, spaghetti squash, and the like. This evolved to span more exotic fruits like the kiwi, dragon fruit, and habanero pepper, all of which the purveyor paved the way for.

In nod to the late pioneer, CONCEPTS has modeled the New Balance 992 after the kiwi itself. Brown suedes, which arrive with perforated and smooth exteriors, dress the upper in near entirety, mimicking that of the fruit’s fuzzy outside. Its insides are represented far more subtly, inspiring the neon green hits at the “N” logo, laces, and midsole. Finally, the foot bed is given a more vibrant strawberry graphic in reference to its relationship with the Chinese gooseberry.

Enjoy a close-up look at these here. On November 10th, an online raffle will go live at cncpts.com. Two days later on November 12th, pairs will release at CONCEPTS Boston, CONCEPTS NYC, and Bodega LA.


UPDATE (11/15/2021):
Concepts will release the shoes on November 20th in a special shoe-box and extra laces.

Concepts x New Balance 992 "Low Hanging Fruit"

RELEASE DATE: Nov 20, 2021

US 11/20/2021 Saturday

Retailer Time Shipping Release type Status Reminder
Concepts N/A North America Only Raffle Check Site -

US 11/10/2021 Wednesday

Retailer Time Shipping Release type Status Reminder
Stadium Goods N/A Ships worldwide After Market Check Site -
Concepts N/A North America Only Raffle Check Site -
Bodega N/A Ships worldwide Raffle Check Site -

Latest News

The Air Jordan 1 High OG "Celadon" Is Expected To Release On December 23rd

As the year comes to a close, the “Celadon” Air Jordan 1 continues to surface via in-hand photography. According to insiders, the pair is scheduled...

by Jovani Hernandez 10 hours

The Nike Ja 1 "Christmas" Arrives This Holiday Season

While Ja Morant and his debut signature haven’t seen much NBA action in the latter half of 2023 due to an ongoing suspension, the two-time...

by Jared Ebanks 11 hours

More ASICS GT-2160's Land On December 8th

Since its introduction at the hands of Montreal’s Dime Skateboards, the ASICS GT-2160 has quickly formulated a compelling range of compositions in less than six...

by Jared Ebanks 11 hours
More News