IVY PARK is nothing if not bold, its offerings an appropriate representation of the ever-beloved and stunning Beyoncé. And to help kickstart the year, the adidas line-up is delivering a bold, all-pink take on their customized UltraBOOST.
At its core, the colorway is not too dissimilar to the “Electric Green” released at the tail end of 2021. Both, for example, used one loud color for every part, effectively disrupting the typically muted tonal looks we’re more accustomed to. Even the Boost is finished in a hot pink here, standing out from the lighter Primeknit and cage but not the stripes, lining, counter, and adjacent hardware.
This UltraBOOST gives us but a taste of what’s to come. Expect these to hit adidas.com and possibly select retailers within the next few months.
Over at Jordan Brand, they’re about to deliver the Air Jordan 1 Mid Inside Out.
Where to Buy
Make sure to follow @kicksfinder for live tweets during the release date.
Ivy Park x adidas Ultra Boost OG "Ivy Heart"
Release Date: Feb 9th, 2022 (Wednesday)
Color: SHOCK PINK / REAL MAGENTA / TRUE PINK
Womens: $200 Style Code: GX2236
North AmericaFeb 9th, 2022 (Wednesday)