Jovani Hernandez In addition to dropping a new album by the end of July, Beyoncé is set to debut another chapter of her adidas partnership on July 21st.
Titled “IVYTOPIA,” the latest from Mrs. Knowles-Carter borrows from most of past work from her renewed IVY PARK collections. A number of adidas Originals silhouettes are reimagined with vibrant neon green or decorative knit arrangements, while the adidas Superstar is turned into a mule. Beyoncé’s mark on the lineup is kept to a minimum, with “IVY PARK” text primarily appearing on the top of several pairs’ tongues. The upcoming lifestyle-focused offerings will surely be accompanied by dozens of apparel and accessory options that further bring the “Break My Soul” artist’s athleisure vision to the masses, a mission worthy of the “IVYTOPIA” banner.
Enjoy product imagery ahead, as you wait to secure your preferred pairs from adidas.com on Thursday, July 21st.
For more from under the Three Stripes umbrella, check out everything there is to know about YEEZY DAY 2022.
WHERE TO BUY
Ivy Park x adidas UltraBOOST 22 "IVYTOPIA"
US 07/21/2022 Thursday
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| adidas US | Standard | Check Site |
WHERE TO BUY
Ivy Park x adidas Savage Trail "IVYTOPIA"
US 07/21/2022 Thursday
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| adidas US | Standard | Check Site |
WHERE TO BUY
Ivy Park x adidas Stan Smith "IVYTOPIA"
US 07/21/2022 Thursday
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|---|---|---|
| adidas US | Standard | Check Site |
WHERE TO BUY
Ivy Park x adidas Superstar "IVYTOPIA"
US 07/21/2022 Thursday
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|---|---|---|
| adidas US | Standard | Check Site |
WHERE TO BUY
Ivy Park x adidas Mule "IVYTOPIA"
US 07/21/2022 Thursday
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|---|---|---|
| adidas US | Standard | Check Site |
